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September-October 2014
Technology Game: The E Stands for Efficiency at B&R Auto Wrecking
B&R Auto Wrecking positions itself to ride the wave of cutting edge ideas and technology. As the pilot yard for Hollander four years ago to attack the eBay arena, they quickly found themselves the number one seller on eBay with over 200,000 parts listed. "Three late nights of programming with Hollander, set up, etc. between Minnesota, San Jose and myself in Oregon, and we went live," said Brian Perlenfein, B&R Auto Wrecking, Senior Business Advisor and co-owner with his parents, Rick and Konnie Perlenfein. "It was pretty cool actually. We hadn't sold much on eBay before that (very, very minimal) due to the manual process. We quickly became the number one seller on eBay with over 200,000 parts listed. It forced us to do things better and become more professional in several ways.
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Technology Game: Tear-A-Part has an App for That!
Some of the greatest inventions start with a thought that refuses to accept defeat as it takes conception. They start with a thought that defies logic and denies the impossible. Through trial and effort, the invention is born and takes life, dramatically impacting the world around it. Chris Mantas, CEO of Tear-A-Part, Salt Lake City, Utah, had an idea that he believed would greatly help his self-service business and save money as well. He wanted to have an app that would act as a promotional direct advertising tool geared to specifically promote only their own yard and allow Tear-A-Part to own their own data.
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Technology Game: Partingout.com is all Apped Out!
Wanting to create an environment in auto recycling that would allow yards to better serve retail customers who are looking to buy non-top tier parts, and at the same time enable yards to harvest more parts off their vehicles, Kevin Fullerton, Founder of PartingOut.com, LLC and President of K & K Motors, in Graham, Texas, developed the PartingOut app. This user-friendly app is a responsive design site aimed at selling non-top tier parts. PartingOut is the app that Fullerton and his team have been using at K & K Motors for a little over a year now to enhance selling both inventoried and un-inventoried parts to primarily new-found customers.
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Technology Game: The E Stands for Efficiency at B&R Auto Wrecking
B &R Auto Wrecking positions itself to ride the wave of cutting edge ideas and technology. As the pilot yard for Hollander four years ago to attack the eBay arena, they quickly found themselves the number one seller on eBay with over 200,000 parts listed. "Three late nights of programming with Hollander, set up, etc. between Minnesota, San Jose and myself in Oregon, and we went live," said Brian Perlenfein, B&R Auto Wrecking, Senior Business Advisor and co-owner with his parents, Rick and Konnie Perlenfein."It was pretty cool actually. We hadn't sold much on eBay before that (very, very minimal) due to the manual process. We quickly became the number one seller on eBay with over 200,000 parts listed. It forced us to do things better and become more professional in several ways.


Technology Game: The E Stands for Efficiency at B&R Auto Wrecking
B&R Auto Wrecking positions itself to ride the wave of cutting edge ideas and technology. As the pilot yard for Hollander four years ago to attack the eBay arena, they quickly found themselves the number one seller on eBay with over 200,000 parts listed. "Three late nights of programming with Hollander, set up, etc. between Minnesota, San Jose and myself in Oregon, and we went live," said Brian Perlenfein, B&R Auto Wrecking, Senior Business Advisor and co-owner with his parents, Rick and Konnie Perlenfein. "It was pretty cool actually. We hadn't sold much on eBay before that (very, very minimal) due to the manual process. We quickly became the number one seller on eBay with over 200,000 parts listed. It forced us to do things better and become more professional in several ways.


Technology Game: Tear-A-Part has an App for That!
Some of the greatest inventions start with a thought that refuses to accept defeat as it takes conception. They start with a thought that defies logic and denies the impossible. Through trial and effort, the invention is born and takes life, dramatically impacting the world around it. Chris Mantas, CEO of Tear-A-Part, Salt Lake City, Utah, had an idea that he believed would greatly help his self-service business and save money as well. He wanted to have an app that would act as a promotional direct advertising tool geared to specifically promote only their own yard and allow Tear-A-Part to own their own data.


Technology Game: Partingout.com is all Apped Out!
Wanting to create an environment in auto recycling that would allow yards to better serve retail customers who are looking to buy non-top tier parts, and at the same time enable yards to harvest more parts off their vehicles, Kevin Fullerton, Founder of PartingOut.com, LLC and President of K & K Motors, in Graham, Texas, developed the PartingOut app. This user-friendly app is a responsive design site aimed at selling non-top tier parts. PartingOut is the app that Fullerton and his team have been using at K & K Motors for a little over a year now to enhance selling both inventoried and un-inventoried parts to primarily new-found customers.


Technology Game: Standard Auto Wreckers is Likable
Standard Auto Wreckers, in Canada, found an easy way to increase their advertising reach to new potential customers while decreasing the amount of money it spends on advertising. How? By increasing their Facebook page likes.


Talent vs. Determination
Bob and Mark are new managers who are having lunch in the company cafeteria. They are discussing their respective hiring strategies for the upcoming college job fair that their company is sponsoring. The conversation turned into a debate on what type of graduate made the best employee. Bob believes in hiring smart, but not necessarily the smartest (3.0 and above GPAs) who demonstrate determination and good collaboration skills. He figures they are smart enough to learn and their drive and teamwork would carry the day.


Hill Visits Critical to Support of Professional Automotive Recycling Industry
ARA members from over 20 states took time out of their busy schedules to travel to Washington, D.C., in June to participate in 57 Congressional visits with their individual Members of Congress. Almost one third of the visits were in person with their Senators and Representatives. ARA members also had the unique opportunity of being up on the Hill the same day that House Republicans met to elect a new Majority Leader following Rep. Eric Cantor’s (R-VA) stunning defeat in his primary election. The energy and adrenaline caused by the impending leadership vote helped drive conversation about the future of the congressional Republican leadership and many ARA members were able to engage in dialogue on this issue, in addition to ARA's prepared policy objectives. Indeed, the age-old saying of "being in the right place at the right time" held true for ARA as Members of Congress were at full attention and ready to engage in substantive conversation.


Ricky Young: MAN WITH A MISSION
Ricky Oneil Young, Owner of Young's Auto Center and Salvage/Car Crushers, is not one to sit idly around. Those who know him, know he is always busy and not one to brag about his accomplishments. While running a business with five locations would be enough to keep most people busy, Young considers it only a starting point. He also owns or has a stake in six other businesses and is heavily involved in his community in North Carolina.


A Heart of Gold
David Gold, co-owner, Standard Auto Wreckers, will take on the role of Secretary of the ARA Executive Committee for next year when he takes the reins from RD Hopper at the convention in Nashville in October as the new member of the five person executive team that guides ARA member-directed initiatives. While David is new to the EC, he is by no means new to service within ARA or to innovation in auto recycling. Standard Auto Wreckers was founded by Ken Gold in 1979 with three employees. David Gold joined the team in the early 1990’s and worked in several different positions, before becoming involved in the day-to-day operations of the business. He is actively involved in the industry and has served in various leadership positions in the auto recycling industry that have concentrated on operations management.


 
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